Before we get this list started, it should go without saying that you should only drink alcohol if it’s legal for you to do so. You should also drink responsibly. This is a list of celebrity alcohol brands and is intended to be informative— don’t take these as hard recommendations or an encouragement to consume alcohol.
With that out of the way, isn’t it surprising how many celebrities have their own alcohol brands now? Remember when the Dos Equis guy was the closest thing to a celebrity spokesperson for alcohol, minus the beer endorsements every year at the Super Bowl? It felt like you would never see an ad of Leonardo DiCaprio holding a bottle of Vodka and smiling on TV, but now you wouldn’t be surprised if that was already in the works. These celebrities slap their name on a bottle of mediocre liquor and charge you 20% more for it. Anyways, here are 12 celebrity alcohol brands you probably didn’t know existed.
Lobos 1707 Tequila – LeBron James
LeBron James backed this tequila from the early stage of the company’s conception in 2020. James, along with another investor, has carried this company into the limelight. James is known to be a wine connoisseur, so it’s strange that he’s decided to branch out into tequila. That said, he’s definitely good at creating and shaping trends, but at $50+ a bottle, is this a trend you want to get in on?
VDKA 6100 – Robert DeNiro
Famous actor Robert DeNiro decided he wanted to get in on the alcohol game and partnered with VDKA 6100, a New Zealand-based distillery. Unlike other vodkas, VDKA 6100 uses why as their source of fermentable sugar, giving this bottle a slightly different taste. You’ll still know it’s vodka, though; this isn’t some magical new method that gets rid of that burn, but it’s definitely better than some of the other vodkas out there.
Born and Bred Craft Vodka – Channing Tatum
When he’s not acting or taking his shirt off on Magic Mike, it seems Channing Tatum likes to be a bit of an entrepreneur. Born and Bred vodka claims to be American craft vodka. They only use local Idaho potatoes and glacial water from the nearby Grand Tetons. They also claim that every batch is distilled twenty times. It’s only slightly more expensive than your typical $20 bottle of vodka, so it’s worth giving a try if you drink vodka anyways.
Aviation Gin – Ryan Reynolds
What does this guy not do? He’s an actor, owns Mint Mobile, which might be acquired by T-Mobile, and apparently co-owns Aviation American Gin. As the face of the company, he’s appeared in numerous ads claiming that he’s tried every gin on the planet and this one is, “hands down, the best.” You can even take a tour of the distillery in Portland, Oregon, if you’re in the area. When it comes to celebrity alcohol brands, this one isn’t the worst, but it’s not the best either.
Teremana Tequila – Dwayne “The Rock” Johnson
The Rock gets slapped into every cheesy action movie playing the same character year after year, but have you ever considered drinking his own tequila brand while watching his films to make them more interesting? Well, it might not help that much, but for a little over $30, you can enjoy a bottle of this average alcohol that can be summed up as “good, not great.”
Sweetens Cove – Peyton Manning and Andy Roddick
In this football-tennis collab, we have two of the greatest players of each sport coming together to back a bourbon that is out of the price range of most casual drinkers. At around $150 a bottle, you’ll need a celebratory excuse to crack one of these open if you’re used to drinking cheap bourbon. That said, out of all the celebrity alcohols on this list, this one is probably the best in terms of taste.
Heaven’s Door Whiskey – Bob Dylan
Depending on your music tastes, you might be more familiar with the cover of “Knockin’ on Heaven’s Door” by Guns N’ Roses than the original hit from Bob Dylan. Bob Dylan is a famous singer that has undoubtedly shaped the music industry in America, but the same can’t be said for his whiskey. It’s decent, but it seems to just be another celebrity-backed liquor without any real soul behind it.
Indoggo Gin – Snoop Dog
A lot of people know that 19 Crimes is owned by the famous artist Snoop Dogg, but not as many know about his Indoggo Gin, a play on the word indigo if you didn’t get it immediately. Honestly, it seems like the gin should’ve come before the wine; he did have a song titled “Gin and Juice,” after all. Anyways, Indoggo Gin launched in 2021 to mixed reviews, with many suggesting gin drinkers stick with the usual Hendricks or Bombay instead. Snoop seems to have missed the mark when it comes to celebrity alcohol brands.
Wild Turkey Longbranch – Matthew McConaughey
This one has only recently come to an end as Wild Turkey, and Matthew McConaughey have decided to part ways, but you might still be able to find a bottle with his signature on it at your local liquor store. McConaughey wasn’t involved with every single bourbon at Wild Turkey, but he definitely helped push Longbranch into the spotlight after they partnered back in 2016. Wild Turkey will continue to produce Longbranch, but it will no longer have McConaughey’s name as of this past January.
SelvaRey Rum – Bruno Mars
Even Bruno Mars had to get in on the alcohol game with his own SelvaRey Rum. The idea behind it is that you can find “tropical luxury, wherever you are.” According to reviews online, it definitely seems that it’s succeeded in bringing people that feeling. SelvaRey Rum has a few different products, ranging from 60 to 80-proof. You’ll be unable to find it outside of the United States, Japan, and, oddly, China.
Lagavulin Offerman Edition – Nick Offerman
If you haven’t watched Parks and Rec, there’s a character named Ron Swanson that loves his alcohol, specifically the famous Lagavulin. After the show ended, Nick Offerman, who played Ron Swanson, struck a deal with Lagavulin to collaborate together on a line of products called Lagavulin Offerman Edition.
Since then, they’ve come out with three different scotches, with more probably planned. Lagavulin is already a renowned scotch maker, so you already know it will be high quality, unlike other celebrity alcohol brands.
Dos Hombres Mezcal – Bryan Cranston and Aaron Paul
It’s amazing how popular Breaking Bad and the prequel, Better Call Saul, became; especially considering how everyone knew Bryan Cranston as the loveable fool Hal from Malcolm in the Middle. Bryan Cranston and Aaron Paul partnered together and released Dos Hombres Mezcal back in 2019.
Dos Hombres Mezcal is made in small batches without the aid of modern technology and is distilled across the border in Oaxaca, Mexico. It isn’t the best mezcal out there, and they lean hard on the fact that they’re TV stars to sell it, but it’s not the worst either. Basically, you can do worse than Dos Hombres if you’re looking to buy some celebrity alcohol brands.